Coaching teachers by showing them what great looks like.

We build coaching on real classroom exemplar video and the proven See It · Name It · Do It cycle — so the standard is concrete, the feedback is specific, and strong practice actually spreads.

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Most professional development describes good teaching. Teachers leave with notes and good intentions — but no shared picture of what the move actually looks like in a room full of real students. We start from the opposite end: we show the exemplar first.

The See It · Name It · Do It cycle was developed by Paul Bambrick-Santoyo and popularized in Leverage Leadership and Get Better Faster. We didn't invent it — we built a library and a coaching practice around executing it exceptionally well, and we're an official Leverage Leadership 3.0 training partner.

The cycle

A coaching model built on seeing, not telling.

Three steps, one tight loop — repeated weekly until the practice sticks.

01
See it
Watch a short, real exemplar clip of the exact skill in action — so the bar is concrete, not abstract. Vision before feedback.
02
Name it
Pinpoint the single highest-leverage move and name the gap in plain, teacher-friendly language. One thing, said clearly.
03
Do it
Practice the move on the spot, get real-time feedback, and embed it in the very next lesson. Then run the loop again.

How a coaching cycle works

From footage to a better lesson — in one week.

We film real classrooms

Our videographers capture high-leverage moments in your building — the exact skills your teachers are working on, with your students, in your context.

See it · classroom film

We name the highest-leverage move

Coaches and leaders pull a single, specific action step from the footage and frame it in language a teacher can act on tomorrow morning.

Name it · coaching huddle

Teachers practice until it's automatic

Short, deliberate practice with feedback — then the move shows up in the next lesson. We coach the leaders to run this loop without us.

Do it · live practice

200+

real classroom exemplar clips

Weekly

job-embedded coaching cadence

K–12

every grade band & core subject

The clips help us show what strong instruction and student engagement look like — so teachers can envision and put those strategies into action in their own classes.

Khushali NarechaniaCourse Mojo

Questions

Common questions about the approach.

Is "See It · Name It · Do It" your framework?

No. It's Paul Bambrick-Santoyo's framework from Leverage Leadership and Get Better Faster. We're an official Leverage Leadership 3.0 training partner, and our work is the exemplar-video library and coaching practice that make the cycle easy to run.

Do you replace our existing coaches?

No — we build their capacity. We coach your leaders and coaches to run the loop themselves, so the practice stays in your building after the engagement ends.

What grades and subjects are covered?

K–12 across the core subjects, plus classroom culture, co-teaching, and leadership. The library grows every week.

See the model in action.

Start free with the Playbook, or talk to us about coaching for your school.

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